EngageSuite360 › Real Estate CRM

The CRM for Real Estate, with Your Industry Agent Built In

EngageSuite360 is the CRM for real-estate agents, with super intelligence built in: a ready-made real-estate pipeline (New Lead → Pre-Qualified → Showing Scheduled → Offer Submitted → Under Contract → Closed), Ask CRM on your own buyers, sellers and transactions, and Sterling, your real-estate agent in the CRM, drafting the follow-ups and deadline workflows a transaction needs. Set up the day you sign in.

✓ From $59 per user a month✓ Charged today, cancel any time✓ Charged the day you upgrade
Real Estate business at work

Your pipeline, pre-built on day one

This is the exact deal pipeline the Real Estate template seeds at signup — the same stages the product ships, not marketing copy:

New LeadPre-QualifiedShowing ScheduledOffer SubmittedUnder ContractClosed

Your records speak your language too — the template tracks Buyers, Sellers & Transactions, with fields and terminology tuned to real estate.

Dashboards

Your real estate numbers, traced to their source

Every workspace opens Reports v2: forecast, win rate, cycle time and coverage for your buyers, sellers & transactions. Each stat opens to its formula and the tables it reads, and the charts click through to the records behind them.

Sample workspace · definitions only — values appear in your own workspace
WIN%Live

Win rate · 30d

—

Of the deals closed in the last 30 days, the share that were won.

Traced to its query
Formula
ROUND(won / (won + lost) × 1000) / 10 over deals closed in the window — null when won + lost = 0
Sources
crm_deals.closed_atcrm_deals.stageGET /api/v1/crm/analytics?days=30 → opportunities.winRate
League stat
Win percentage
Window
last 30 days
CYCLELive

Average cycle · 30d

—

How many days a deal won in the last 30 days took from creation to close, on average.

Traced to its query
Formula
ROUND(AVG(closed_at − created_at) in days × 10) / 10 over deals won in the window — null when none were won
Sources
crm_deals.created_atcrm_deals.closed_atGET /api/v1/crm/analytics?days=30 → opportunities.avgCycleDays
League stat
Time of possession
Window
last 30 days
COVLive

Pipeline coverage

—

How many times over the open pipeline covers the weighted forecast.

Traced to its query
Formula
ROUND(10 × pipeline / weighted) / 10 — null when weighted = 0
Sources
GET /api/v1/crm/pipeline/forecast → coverage
League stat
Squad depth
Window
all time
Note
The tile prints the ratio with a × sign.

A generic CRM makes you translate. This one starts in your words.

A generic CRM
LeadQualifiedProposalClosed Won

Records called Contacts and Deals. You rename the stages, build the fields and explain the system to your team before the first real entry.

EngageSuite360 for real estate
New LeadPre-QualifiedShowing ScheduledOffer SubmittedUnder ContractClosed

Records called Buyers, Sellers & Transactions, with fields for the work real estate teams actually do. Ready when you sign in.

Ask CRM on your real estate records

✨ Ask CRM, on your data

Ask “Which deals in “Offer Submitted” have not had a touch in two weeks, and who owns them?” and get the answer in plain English, with the records it used. Your data, not a silo the assistant cannot see.

🧑‍💼 Sterling, your industry agent

The assistant inside your CRM knows real estate: your pipeline, your buyers, sellers & transactions and the jobs your trade repeats. It suggests the next step; you decide.

⚙️ Workflows that write themselves

The assistant drafts the workflow; a person on your team reviews it and publishes. Nothing runs until someone does.

Drafts Sterling would suggest for a real estate team

Draft · you publish

When A new inquiry comes in about “buyer inquiry”.
Then Assign it to the right person and set a task to route to the listing or buyer agent.

Draft · you publish

When A deal has sat in “Offer Submitted” for five days.
Then Create a follow-up task for its owner and draft the check-in email for them to send.

Draft · you publish

When A deal reaches “Closed”.
Then Log the thank-you on the record and schedule the next touch in 90 days.

Sterling, EngageSuite360 Real Estate agent

Meet Sterling, your real estate agent

Sterling knows real estate inside out and works inside your EngageSuite360: answering questions about your records, suggesting the next step on a deal and drafting the workflows real estate teams run. Ask Sterling anything right here, by chat or live by voice.

Sterling also answers the phone for real estate businesses and writes every call into this CRM — add Sterling as your receptionist →

Beyond the CRM: agents that take whole real estate jobs

It starts with communications. Agents answer, remind and follow up so your people stay with the customer in front of them. Then they do the data work, and every action lands on the records above.

Open House Agent

digital visitor registration, instant CRM capture, automated follow-up, personalized messages based on visitor interest level.

Property Listing Creation Agent

The agent pulls property data from tax records, generates MLS-compliant descriptions, pre-fills form fields, and flags compliance issues before submission — producing a polished listing in minutes instead of hours.

Added separately when you choose: the front desk from The Front Desk Company, other agents from AgentWorks Studio. They work in these same records.

Latest from Sterling · newest first

Real Estate problems, one at a time — what changes when an AI agent handles them.

All Real Estate articles → Every industry ambassador

💡 Buyers and sellers remember who got back to them first — a pipeline that surfaces every New Lead with a follow-up task attached shows you which leads are still waiting on you.

Everything a real estate team needs, in one CRM

✨Ask CRMQuestions about your own records, answered with the records it used.
🧑‍💼Your industry agentThe assistant inside your CRM, with your trade's expertise.
⚙️WorkflowsSuggested and drafted by the assistant; a person publishes.
📊Deals & PipelinesIndustry-shaped kanban stages.
👥Contacts & CompaniesUnlimited records, full history.
✅Tasks & CalendarFollow-ups and shared calendar.
📈Reports & DashboardsPipeline, win-rate, lead source.
📥CSV & Excel ImportBring your spreadsheet along.

Frequently asked

What makes this a CRM for real estate, not a generic one?+

A generic CRM gives you Leads, Deals and Closed Won and leaves the rest to you. The Real Estate template sets up your own pipeline (New Lead → Pre-Qualified → Showing Scheduled → Offer Submitted → Under Contract → Closed), your records and fields in real estate terms, and every core CRM module: contacts, companies, leads, deals, tasks, activities, notes, calendar, documents and reports.

What is Ask CRM?+

A question box over your own records. Ask "Which deals in “Offer Submitted” have not had a touch in two weeks, and who owns them?" and the answer comes back in plain English with the records it used, so you can open each one. It reads only your workspace, and it asks before it changes anything.

What does the real estate agent do?+

It is the assistant inside your CRM, with real estate expertise: it knows your pipeline, your buyers, sellers & transactions and the jobs your trade repeats. It answers questions, suggests next steps and drafts workflows. A person on your team reviews each draft and publishes it; nothing runs until someone does.

How long does setup take?+

Minutes. Sign up, choose the Real Estate template, and your pipeline, terminology and fields arrive pre-configured. Import contacts by CSV and start working.

Can my whole real estate team use it?+

Yes. Your team shares the same contacts, pipeline, calendar and reports, so handoffs happen in the CRM instead of in text threads. Each person is a user on your plan.

Can I manage transactions and deadlines in EngageSuite360?+

Yes. Each transaction is a deal moving across the real-estate pipeline, with inspection, appraisal, financing, and closing deadlines as dated tasks on your calendar, and disclosures or contracts stored as documents on the deal record.

Is EngageSuite360 good for a solo agent or a small team?+

Both. Solo agents get a working pipeline in minutes; small teams share the same contacts, deals, and calendar so a lead is never dropped because it lived in one person's phone.

How much does the real estate CRM cost?+

Pro $59 or Business $119 per user a month, 3-user minimum; billed annually, 2 months free. Charged today when you sign up; monthly, cancel any time, no refunds. Pro includes Ask CRM, Sterling and workflows; Business adds teams and permissions, tickets, quotes, sequences and custom objects.

Your real estate CRM is set up the moment you sign in

Pro $59 or Business $119 per user a month, 3-user minimum; billed annually, 2 months free. Charged today when you sign up; monthly, cancel any time, no refunds.

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