EngageSuite360 › Fitness CRM

The CRM for Fitness, with Your Industry Agent Built In

EngageSuite360 is the CRM for fitness businesses, with super intelligence built in. Ask it anything about your own records, and your fitness agent drafts the workflows your team runs for you to review and publish. Your pipeline (Trial Inquiry → Free Trial Scheduled → Trial Completed → Membership Offered → Member Enrolled → Renewal Due) and your members & memberships are set up the day you sign in, in the words your team already uses.

✓ From $59 per user a month✓ Charged today, cancel any time✓ Charged the day you upgrade
Fitness business at work

Your pipeline, pre-built on day one

This is the exact deal pipeline the Fitness template seeds at signup — the same stages the product ships, not marketing copy:

Trial InquiryFree Trial ScheduledTrial CompletedMembership OfferedMember EnrolledRenewal Due

Your records speak your language too — the template tracks Members & Memberships, with fields and terminology tuned to fitness.

Dashboards

Your fitness numbers, traced to their source

Every workspace opens Reports v2: forecast, win rate, cycle time and coverage for your members & memberships. Each stat opens to its formula and the tables it reads, and the charts click through to the records behind them.

Sample workspace · definitions only — values appear in your own workspace
WIN%Live

Win rate · 30d

—

Of the deals closed in the last 30 days, the share that were won.

Traced to its query
Formula
ROUND(won / (won + lost) × 1000) / 10 over deals closed in the window — null when won + lost = 0
Sources
crm_deals.closed_atcrm_deals.stageGET /api/v1/crm/analytics?days=30 → opportunities.winRate
League stat
Win percentage
Window
last 30 days
CYCLELive

Average cycle · 30d

—

How many days a deal won in the last 30 days took from creation to close, on average.

Traced to its query
Formula
ROUND(AVG(closed_at − created_at) in days × 10) / 10 over deals won in the window — null when none were won
Sources
crm_deals.created_atcrm_deals.closed_atGET /api/v1/crm/analytics?days=30 → opportunities.avgCycleDays
League stat
Time of possession
Window
last 30 days
COVLive

Pipeline coverage

—

How many times over the open pipeline covers the weighted forecast.

Traced to its query
Formula
ROUND(10 × pipeline / weighted) / 10 — null when weighted = 0
Sources
GET /api/v1/crm/pipeline/forecast → coverage
League stat
Squad depth
Window
all time
Note
The tile prints the ratio with a × sign.

A generic CRM makes you translate. This one starts in your words.

A generic CRM
LeadQualifiedProposalClosed Won

Records called Contacts and Deals. You rename the stages, build the fields and explain the system to your team before the first real entry.

EngageSuite360 for fitness
Trial InquiryFree Trial ScheduledTrial CompletedMembership OfferedMember EnrolledRenewal Due

Records called Members & Memberships, with fields for the work fitness teams actually do. Ready when you sign in.

Ask CRM on your fitness records

✨ Ask CRM, on your data

Ask “Which deals in “Membership Offered” have not had a touch in two weeks, and who owns them?” and get the answer in plain English, with the records it used. Your data, not a silo the assistant cannot see.

🧑‍💼 Troy, your industry agent

The assistant inside your CRM knows fitness: your pipeline, your members & memberships and the jobs your trade repeats. It suggests the next step; you decide.

⚙️ Workflows that write themselves

The assistant drafts the workflow; a person on your team reviews it and publishes. Nothing runs until someone does.

Drafts Troy would suggest for a fitness team

Draft · you publish

When A new inquiry comes in about “new member inquiry”.
Then Assign it to the right person and set a task to book a tour or trial class.

Draft · you publish

When A deal has sat in “Membership Offered” for five days.
Then Create a follow-up task for its owner and draft the check-in email for them to send.

Draft · you publish

When A deal reaches “Renewal Due”.
Then Log the thank-you on the record and schedule the next touch in 90 days.

Troy, EngageSuite360 Fitness agent

Meet Troy, your fitness agent

Troy knows fitness inside out and works inside your EngageSuite360: answering questions about your records, suggesting the next step on a deal and drafting the workflows fitness teams run. Ask Troy anything right here, by chat or live by voice.

Troy also answers the phone for fitness businesses and writes every call into this CRM — add Troy as your receptionist →

Beyond the CRM: agents that take whole fitness jobs

It starts with communications. Agents answer, remind and follow up so your people stay with the customer in front of them. Then they do the data work, and every action lands on the records above.

Trial Pass Program Agent

The agent issues digital trial passes, sends pre-visit info, class schedules, what to bring, follows up, a personalized membership offer based on the visitor's stated goals, experience.

Group Class Scheduling Agent

The agent builds the class schedule based on historical demand, manages waitlists automatically, promotes waitlisted members when spots open, and sends no-show reminders that actually reduce no-show rates.

Membership Inquiry Response Agent

The agent responds to every inquiry, personalized plan recommendations based on stated goals, current promotions, facility amenities, before the prospect loses interest, joins the gym down the street.

Added separately when you choose: the front desk from The Front Desk Company, other agents from AgentWorks Studio. They work in these same records.

Latest from Troy · newest first

Fitness problems, one at a time — what changes when an AI agent handles them.

All Fitness articles → Every industry ambassador

💡 A gym inquiry is warmest the day it arrives — the Free Trial Scheduled stage with same-week tasks shows every lead that has not been booked yet.

Everything a fitness team needs, in one CRM

✨Ask CRMQuestions about your own records, answered with the records it used.
🧑‍💼Your industry agentThe assistant inside your CRM, with your trade's expertise.
⚙️WorkflowsSuggested and drafted by the assistant; a person publishes.
📊Deals & PipelinesIndustry-shaped kanban stages.
👥Contacts & CompaniesUnlimited records, full history.
✅Tasks & CalendarFollow-ups and shared calendar.
📈Reports & DashboardsPipeline, win-rate, lead source.
📥CSV & Excel ImportBring your spreadsheet along.

Frequently asked

What makes this a CRM for fitness, not a generic one?+

A generic CRM gives you Leads, Deals and Closed Won and leaves the rest to you. The Fitness template sets up your own pipeline (Trial Inquiry → Free Trial Scheduled → Trial Completed → Membership Offered → Member Enrolled → Renewal Due), your records and fields in fitness terms, and every core CRM module: contacts, companies, leads, deals, tasks, activities, notes, calendar, documents and reports.

What is Ask CRM?+

A question box over your own records. Ask "Which deals in “Membership Offered” have not had a touch in two weeks, and who owns them?" and the answer comes back in plain English with the records it used, so you can open each one. It reads only your workspace, and it asks before it changes anything.

What does the fitness agent do?+

It is the assistant inside your CRM, with fitness expertise: it knows your pipeline, your members & memberships and the jobs your trade repeats. It answers questions, suggests next steps and drafts workflows. A person on your team reviews each draft and publishes it; nothing runs until someone does.

How long does setup take?+

Minutes. Sign up, choose the Fitness template, and your pipeline, terminology and fields arrive pre-configured. Import contacts by CSV and start working.

Can my whole fitness team use it?+

Yes. Your team shares the same contacts, pipeline, calendar and reports, so handoffs happen in the CRM instead of in text threads. Each person is a user on your plan.

How much does the fitness CRM cost?+

Pro $59 or Business $119 per user a month, 3-user minimum; billed annually, 2 months free. Charged today when you sign up; monthly, cancel any time, no refunds. Pro includes Ask CRM, Troy and workflows; Business adds teams and permissions, tickets, quotes, sequences and custom objects.

Your fitness CRM is set up the moment you sign in

Pro $59 or Business $119 per user a month, 3-user minimum; billed annually, 2 months free. Charged today when you sign up; monthly, cancel any time, no refunds.

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